A dedicatPresence on major platforms (Airbnb, Vrbo, Booking, etc.) plus high-touch channels favored by luxury travelers: direct website bookings, select travel advisors, and corporate/retreat planners (where appropriate). ed owner relations contact who learns your preferences, usage patterns, and long-term goals for the home.
Ongoing evaluation of which channels produce the highest-value guests (length of stay, ancillary spend, damage profile) and reallocating focus accordingly.